10 budget product picks that speak to TikTok’s ‘De-Influencing’ trend

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10 budget product picks that speak to TikTok’s ‘De-Influencing’ trend
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The emerging trend has brought upon some powerful ‘dupes’ we stand by.

It’s 2023, and chances are, you’re building your what-to-buy lists with the help of social media influencers —‘ trend is picking up steam, a viral network of short-filmed videos that nod to whatThe massively followed hashtag has flourished into a following of 258.9M views — and counting — with some calling it a refreshing take to the industry’s standard of stock-piling products into online shopping carts.

“Rather than trying to sell the latest beauty product, de-influencers warn people about brands and items that aren’t worth the money or hype,” according to theSkimm’s February newsletter written by Natalie Sportelli and Liz Toney. “That seems to be hitting a nerve; the videos have garnered more than 175 million views [and more, since this newsletter], prompted plenty of headlines and raised questions about the future of the influencer marketing economy — which topped $16 billion last year.

While we at New York Post Shopping are recommending the best products and services around the clock, we also understand the importance of value-based shopping. So, we listed 10 products that are more affordable options to some of the buzziest brands you’ve seen on the internet.Yes, you don’t have to spend upwards of $150 on leggings. This high-waisted Amazon pair boasts more than 19,000 rave reviews, fits comfortably and is offered in a slew of sizes to fit your body.

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