Amazon launched 25 years ago: Here are 3 of billionaire Jeff Bezos' secrets to success (via CNBCMakeIt)
That name didn't last long, though, because Bezos' first lawyer, Todd Tarbert, informed Bezos that over the phone, "Cadabra" was often misheard as "Cadaver," Brad Stone writes in "A second option Bezos considered was Relentless. The Relentless.com URL still takes you to Amazon today. But Bezos' friends told him the name sounded "a bit sinister," Stone writes.
In October 1994, Bezos searched through the "A" section of the dictionary looking for company names, reasoning that would help his company come up first in alphabetical searches. That's when he found the name "Amazon," and marched into hiswhere the company was launched and told employees he had picked a new name for the company.
"This is not only the largest river in the world, it's many times larger than the next biggest river. It blows all other rivers away,"market capitalization of more than $950 billionIn honor of the 25th anniversary of Amazon's founding, here are three of Bezos' best pieces of advice on how to be successful.
"We would be very naïve to believe that we're not going to be criticized. That's just part of the terrain. You have to accept that," Bezos said in an
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