4 Black Beauty Entrepreneurs Share the Lessons That Helped Spur Their Success

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4 Black Beauty Entrepreneurs Share the Lessons That Helped Spur Their Success
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They offer insights about overcoming self-doubt, leveraging the power of social media and knowing when to ignore outside advice:

Author:Siraad DirshePublish date:May 29, 2019Updated onMay 29, 2019Welcome to Career Week! While we always make career-focused content a priority on Fashionista, we thought spring would be a good time to give you an extra helping of tips and tricks on how to make it in the fashion and beauty industries.

Lesson 1: Research, prepare, repeat.Nearly 2,000 years ago, the Roman philosopher Seneca said, "luck is where preparation meets opportunity," an adage that still rings true today. Diligent preparation, long before launching Ceylon, his skin-care line that caters to men of color, is one of the main keys to Boateng's success, to hear him tell it.

Lesson 3: Don't let your need for perfectionism kill your dream.Anyone who has watched an episode or two of "Shark Tank" knows the feeling: A great idea strikes us. We write it down and even share it with a few friends, but then second-guessing and an idealistic need for perfectionism starts to creep in. A paralyzing desire to have everything be just right before sharing it with the world stops us from ever moving forward.

Lesson 4: Leverage the power of social media to build authentic community instead of just to push products.Our need for connection, both near and far, is what drives so many of us. And while beauty brands try to capitalize on this very basic human desire, those that are additive are able build true communities around their brands.

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