By incorporating four common phrases into your everyday thoughts, you can dramatically improve your creative output for any challenge or project.
Admit what you don't know and discover a creative incentive.Failure can be one of the most positive catalysts for a creative life.
Quite often, there are times in our daily schedules when we need something new , when we require a different way of doing things, an innovative outlook, an unusual approach—times, in other words, when we would benefit from a new idea.
Consider the “what if” question Jeff Bezos may have asked himself many years ago: “People go to bookstores in order to buy books. What if the bookstore came to them?” Thus, Amazon was born. James Dyson asked himself a critical “what-if” question: “What if vacuum cleaners didn’t require replaceable bags?” The result was the Dyson Dual Cyclone Vacuum Cleaner—the fastest-selling vacuum cleaner ever made.
Asking “What if” questions is one of the most powerful creativity engines ever—it has the potential of producing a plethora of possibilities, helping us move outside our “mental comfort zones” and into new and exciting venues. In addition, it propels us into an imaginative frame of mind—a frame without assumptions and without limits.
Admitting that failure is inevitable is critical to a creative life. It’s how we approach that failure that determines whether we are “fixed” in our thinking or ready for some growth. And, as you might imagine, people who believe they are members of the “growth” mindset tend to generate more creative ideas from their failures than do those who self-assign themselves to the “fixed” group. This, too, is a regular practice for creative folks.
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