A decade in, BeccaMcCharen is still making waves with each new season of CHROMAT_PARTY. And the innovative brand just announced a brand-new business model making its swimwear more accessible to shoppers. 👀👙
almost a decade ago, the 35-year-old designer has been doing things her way—casting the people she wants, collaborating with the companies she wants, and building a brand on the values she believes in.
It's kind of two pronged, the reason why we did that. Swimwear's an important space for us to challenge the norms of society’s idea of what a “bikini body” is. The swimsuit is such a vulnerable garment. It has the power to change how people feel about themselves. I felt that our ethos about celebrating all different bodies was really needed in swimwear. There was so much that needed to be deconstructed and kind of flipped on its head.
I would say, for sure, the spring 2015 runway show that Denise Bidot opened. We worked with plus-size models when we first started, but that was our first runway show opening with a plus-size model. I felt like that really kicked off a new era in Fashion Week, of having more plus-size models on the runway. Then doing the CFDA/Fashion Fund in 2015, then again in 2017, was a major change in our company. Our collaborations with Intel, speaking at the Consumer Electronics Show—that was crazy.
México Últimas Noticias, México Titulares
Similar News:También puedes leer noticias similares a ésta que hemos recopilado de otras fuentes de noticias.
Australia's economy slows to decade low, government spurns stimulusAustralia's much-vaunted economy grew at its slowest pace in a decade last ...
Leer más »
Miranda Lambert's 'The House That Built Me' Named 'Song of the Decade' by ACMWhat's the country song of the decade? According to the Academy of Country Music, it's 'The House That Built Me,' which Tom Douglas and Allen Shamblin co-wrote and Miranda Lambert recorded for her 2009 album, Revolution. The ACM gave all three principals a song of the decade award, as part of a planned series of ACM decade awards.
Leer más »
The Most Promising Careers of the Next DecadeThe Wall Street Journal used wages and projected annual demand to rank more than 800 jobs. See which careers came out on top:
Leer más »
The Decade of Lizzo Is Just Getting StartedThe 31-year-old has only been on the scene for a minute, but with summer's release of her debut full-length, Cuz I Love You, Lizzo has single-handedly started a revolution.
Leer más »
The spectacular story of Ferrari's 7-decade journey from an upstart racing team to a $30 billion-dollar luxury brandAfter 7 decades years in business, Ferrari is now a $30-billion dollar luxury brand that builds supercars. Here's the story of the Prancing Stallion.
Leer más »
7 of Donatella Versace's most iconic outfitsA tribute to decades of platinum hair, skin-tight outfits, and sky-high heels.
Leer más »