Over the last few years, it has become clear that Instagram has an algorithmic bias towards certain accounts. Marginalized groups such as LGBTQIA+ and BIPOC have repeatedly been vocal about seeing their reach shrink significantly under the current system.
Having grown his platform to about 8 million followers and helping others achieve even more, Faisal has had to stick with Instagram through many seasons and the plethora of changes in their algorithm over the last decade,
General information about a post, whether the post is a photo or video, when the post was made, how many likes etc. Your Instagram activity: What type of content do you typically engage with often? Shafique explains further; “The Instagram algorithm will give your post more visibility if; your posts are set up to make people spend more time on it. If it is likely to be liked, commented on or saved, and if it contains CTA’s that enable people to take actions like tapping on your profile.
The term shadowbanning has become popularized as a term that explains one way Instagram purportedly propagates this bias. Shadowbanning is an unexplained throttling of an account so that its reach is limited, its posts are taking down, or its followers cannot find them. , but a deep look at their operations reveals that though the term “shadowbanning” may not be an Instagram-approved term, the practice is somewhat real.
Many creators want to also appear frequently on the explore page. The Instagram algorithm works similarly with feeds and explore, butInstagram themselves, “the most important actions we predict in Explore include likes, saves, and shares.”
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