The WSJ looks at how Hollywood is doing after the OscarsSoWhite campaign in 2015, which called the film industry out for inequality
A Wall Street Journal analysis of movies released, or being released, this year by Hollywood’s major film studios shows that the film industry has increased diversity both on screen and in the director’s chair. After the #OscarsSoWhite campaign in 2015 called the industry out for inequality, all the major studios implemented policies geared toward increasing diversity, or they created executive roles to promote such goals.
“External pressure on the industry has been a real positive and continuous force to help [major studios] understand the disconnect between what they were making and what the audience wanted,” said University of Southern California communications professor Stacy L. Smith, a vocal proponent of inclusion who manages a research initiative aimed at improving diversity. In a recent report, Ms. Smith showed studios made some gains in 2018, the latest year she analyzed.
Studios also need to diversify internally to cement lasting change, said Janine Jones-Clark, Universal’s executive in charge of talent development and inclusion. “If you have an inclusive workforce, that’s going to organically inform different decisions in determining what content is created,” she said.
Next year four of the studio’s nine movie titles will be directed by women. Disney had just one in 2015 and two in 2019. Box-office receipts have been encouraging for studios as well as theater owners. Last year’s top-grossing film, “Black Panther,” with a predominantly black cast, made $700.1 million at the domestic box office. Warner Bros.’s comedy “Crazy Rich Asians,” which featured an all-Asian cast, was also in the year’s top 20 titles, with $174.5 million in the U.S. and Canada. The prior year, “Wonder Woman” made $412.
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