Agatha Ruiz de la Prada pays tribute to HOLA!'s 75th anniversary with joint collection at Madrid Fashion Week

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Agatha Ruiz de la Prada pays tribute to HOLA!'s 75th anniversary with joint collection at Madrid Fashion Week
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These HOLA! outfits are so cool!

Happy anniversary HOLA! July 10, 2019 - 18:28 BST Sophie Hamilton Our beloved HELLO! magazine first launched in the UK back in 1988, but did you know the brand was actually founded way back in 1944 in Spain as our sister publication HOLA!, which is celebrating its 75th anniversary this year! To pay homage to HOLA!'s special year, fashion designer Agatha Ruiz de la Renta has collaborated with the magazine for her Spring/Summer 2020 collection and featured HOLA! in her pieces.

MORE: Beyonce dazzles in Alexander McQueen crystal dress AND matches with Blue Ivy at The Lion King premiereAgatha said of the capsule collection: "For me, HOLA! has been very important in my life. I remember what happened with my divorce, at the moment I realised I could say something, the only place was HOLA!, and it was a very good decision. It's the top, I'm in love with HOLA!"Agatha even wore a HOLA! dress herself as she joined Eduardo on stage following her show.

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