In honor of their new cannabis brand collaboration, the former NBA players alleniverson and AlHarrington discuss Violabrands, first-time smoking stories with Biggie, and how they plan to change the game.
The former NBA players Allen Iverson and Al Harrington have joined forces to make weed more accessible for all. The premium cannabis brand, founded in 2011 by Harrington and named after his grandmother, is revolutionizing the industry, one puff at a time. One of Viola’s main objectives is to increase minority ownership in the cannabis space and to create more opportunities for people of color. Enter Allen Iverson.
IVERSON: Everything that you educated me on about the benefits of it and how it can help people. You were in the field hoopin’ and you were telling me about how it can benefit young players. And a lot of it had to do with the excitement of my family and friends. I would say about 75 percent of my family and the people that I deal with on an everyday basis smoke.
HARRINGTON: [Laughs] That’s funny. One thing I learned about entertainers and rappers is you never smoke something that they got.IVERSON: Stay in your own lane, man. But the thing is, I had smoked a little bit in college and I had never tripped like that. I just always felt good. And then once he told me it was hash, I probably started trippin’ even more.IVERSON: [Laughs] Probably. I don’t think chronic was even thought of, especially on the East Coast.
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