Shares of AMC Entertainment skyrocketed more than 10 percent Monday, thanks to strong demand for 'Avengers: Endgame' tickets and renewed confidence behind the company's subscription program.
Shares of AMC Entertainment skyrocketed more than 10% Monday, thanks to strong demand for"Avengers: Endgame" tickets and renewed confidence behind the company's subscription program.
Wold noted that the Stubs A-List program, which allows moviegoers to see up to three flicks per week, is the likely successor to MoviePass' failed attempt at a similar program last year. Stubs A-List costs about $24 per month — about the same price as two adult movie tickets in New York — and requires a three-month minimum at sign-up. There are no blackout dates and subscribers can see films in any format, including IMAX and Dolby Cinema.
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