As revenue slips, Apple's new media services are a play to restore demand for its hardware products:
This is an excerpt from a story delivered exclusively to Business Insider Intelligence Connectivity & Tech subscribers.Apple unveiled the newest iterations of its most popular devices at its annual September event, which took place yesterday in Cupertino, California. Here's an overview of the three biggest hardware announcements from the event:.
The highlight of the event was Apple's unveiling of its new media services, which the company appears to be using to restore demand for its hardware products as revenue slips. The tech giant's new ad-free subscription gaming offering,
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