Two signees are also being announced: producers Rob Holladay and Aye YB
and“Hitmaka and Chrishan maintain a rare balance between talent, entrepreneurism, vision and work ethic,” said Caren in the press announcement. “They will continue to win as top creatives and mentors who can both coach and play. We’re excited to partner on their growing list of endeavors.”The new partnership follows several years of collaboration between APG and Makasound’s co-founders.
Adds Dotson, “We’ve built Makasound from the ground up, focusing on the records first: what it takes to make a great song, a great piece of work. We take a boutique approach to artists and repertoire, a department in which a lot of the majors are lacking. Many times, these executives are experienced on the technical side, but not when it comes to record creation, understanding how to stay creative, stay motivated and stay hungry.
Artist Publishing Group, a division of Artist Partner Group, was founded in 2004. It has scored its by writers such as 24k Goldn, Taz Taylor, Don Toliver, Ava Max, Charlie Puth and YoungBoy Never Broke Again.
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