As CDC reverses mask policy, Apple, Costco, Walmart and others have some soul-searching to do
The U.S. Centers for Disease Control and Prevention reversed course on its masking guidance this week — and the move has important implications for retailers and other businesses. Some restaurants, for example, are already telling customers, as the delta variant spreads, “No vax, no service.”
“ The CDC reversal further signifies that the pandemic is far from over, even as many Americans go shopping again, travel, attend concerts and sporting events and go to bars and nightclubs. ” On Wednesday, Bloomberg reported that Apple AAPL, +0.46% plans to require both employees and staff to wear masks from July 29 at more than half of its 270 U.S. retail stores, citing the following company memo:
“A national mask mandate is the only way we can finally take control of this virus and every retail CEO in the country must recognize that now is the time for all of us to mask up so we can keep our economy open and communities safe,” the union said in a statement released this week, according to Reuters.
Ultimately, state and local governments don’t have to adopt the CDC’s recommendations, but Mark Cohen, the former CEO of Sears Canada Inc., believes all businesses should do just that. If he were still the head of a retailer, he added, he “would insist on vaccination and masks for all employees and masks for all customers,” he said.
There’s a lot at stake. Equinox, which owns SoulCycle and Blink Fitness, saw a 55% spike in new members in New York City in the week after the CDC relaxed its guidance on mask wearing in May, Harvey Spevak, executive chairman of Equinox Group, told CNBC.
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