As climate activism surges, fast fashion brands may suffer

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As climate activism surges, fast fashion brands may suffer
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As climate activism surges, fast fashion brands like H&M and Zara may suffer.

As younger generations take a stand against global warming, fast fashion brands like Zara and H&M are changing some of their practices. But for some, it's a little too late.

Fast fashion, the practice of manufacturing trendy, non-sustainable clothing in mass quantities to be sold at cheap prices, has become a worrisome practice to people who are concerned about climate change. Rissanen, who is originally from Finland, explained that he felt Forever 21’s bankruptcy was the result of two things: a shift to online shopping and an ethical awakening.Forever 21 responded to the criticism in a statement to ABC News.

“It’s one of the most inspiring things I’ve seen in my career. I know a lot of men my age are annoyed by her,” he said with a laugh. “But I think she’s brilliant. She has a clear message.”

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