Barbie closes in on the top 10.
Summary SCREENRANT VIDEO OF THE DAY SCROLL TO CONTINUE WITH CONTENT Barbie continues to be a major draw for audiences and has now surpassed the box office total of the final Harry Potter film on his home turf in the UK. Directed by Greta Gerwig, Barbie stars Margot Robbie as the titular Mattel doll. The film has been a hit with audiences and critics alike and recently surpassed $1 billion at the worldwide box office.
Now, per a new report from Variety, Barbie's box office in the UK has reached £78.2 million. This means it has now beaten Harry Potter and the Deathly Hallows – Part 2, another Warner Bros. film, which ended its UK run at £73.1 million. Gerwig's film is the 11th highest-grossing movie ever in the UK, with Titanic the next film to beat. Worldwide, Barbie is the 25th highest-grossing movie of all time with $1.187 billion.
Barbie's Box Office Success Explained Mattel's Barbie doll is one of the most popular and recognizable toys in the world, which undoubtedly played a role in generating interest in the film. Mattel's brand power and the toy's popularity alone, however, are far from the only reasons for the movie's success.
While the shared release date of Barbie and Oppenheimer led to a sense of competition between the two films, it eventually blossomed into a viral celebration of both. No discussion of Barbie's success would be complete without mentioning the substantial impact of the "Barbenheimer" phenomenon, which significantly increased awareness of both movies and led to a very strong turnout at theaters.
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