Barbie-style fashion soars after movie trailer release

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Barbie-style fashion soars after movie trailer release
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A new trailer for the much-hyped Barbie movie has sent shoppers searching online for fluffy mules and pink clothes, with 'Barbiecore' set to be a hot trend in 2023

The release of a new trailer for Greta Gerwig's Barbie movie that features Margot Robbie has sent shoppers into a frenzy to get their hands on Barbie-related fashion items, such as hot pink outfits.

Searches for gingham dresses – a print that Robbie frequently wore in the trailer – were also up 45%, per Lyst.

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