.IsaacMizrahi, Tonne Goodman and other longtime fans share their love for BelgianShoesNY and react to the heritage brand's 'transfiguration.'
, whose collection of 300-odd pairs was auctioned off by the U.S. Marshal’s Service after his Ponzi scheme conviction. Some young women in their 20s, like Nadin, started wearing them because their mothers passed along their own pairs, like their mothers passed on theirs. But they put their own spin on them: “I wore them at Bard, I've worn them at raves, I've worn them in places where Belgians have probably never seen the light of day,” Nadin said, laughing.
Greta Garbo wearing Belgian Shoes on July 30th, 1958. Photo by Keystone and courtesy of Getty Images. As a brand so adored for its consistency, a major overhaul can be a risk. The day before renovations were set to begin, I sat down in the store’s stockroom with Pana Diamantopoulos, Belgians’ elegant general manager, surrounded by towering stacks of shoes. “We have a lot of clients who feel very nostalgic and attached and they're like, ‘Don't change a thing.’ And we're like, ‘Yeah, no, we need a new rug,’” she said.
I noticed the floor to ceiling shelves, the tiny plastic drawers filled with custom trimmings, and the rows of paper customer files along one wall—a beloved element of the experience that Tonne Goodman said made her feel like she was part of a club. “The files are staying. We still very much use the files,” Diamantopoulos said. “We went to a POS system only two years ago. We used to hand write receipts before then.”Elements of the former decor. Photographed by Alex Lockett for W Magazine.
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