Consumers' Research launched a mobile billboard campaign calling attention to BlackRock CEO Larry Fink's recent comments about polarizing environment, social and governance (ESG).
Consumers Research executive director Will Hild says BlackRock CEO Larry Fink and BlackRock are "the poster children for ESG.
BlackRock CEO Larry Fink reportedly argued the term ESG was being"misused by the far left and far right." One of the mobile billboards is a spoof on a famous"Mad Men" scene, but advertising guru Don Draper is replaced by Fink as he presents an idea to help the company."ESG, but we call it ‘conscientious capitalism," the mock sales pitch states in a clear play on Fink’s recent comments.
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