Destiny 2 creator Bungie has now filed lawsuits against ten unnamed defendants on counts of fraud, false designation, copyright infringement and business defamation.
Bungie is not doing this purely out of the kindness of their heart. One of the main points of the lawsuit is that this event produced real reputational damage to Bungie, a company that prides itself on close relationships with creators.
This has long, long been a problem on YouTube, where you can accused anyone of copyright/DMCA violation with essentially no evidence and no burden of proof, putting it on the accused to prove their innocence, which can be a lengthy, frustrating appeals process that can achieve no results. In addition to companies getting their reputation damaged like Bungie did here, for the creators themselves, this is real, meaningful loss of income.
We’ll see what the result of this ends up being. Hopefully this discourages further DMCA abuse and gets YouTube to take a look at its increasingly terrible reporting system. Hopefully. But probably not.
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