TV Blackouts Growing More Common As Media Scramble in Complex Era
into millions of subscriber homes. The schism between the two companies, which cracked open early Saturday morning, is just the latest example of TV network and TV distributor finding themselves at odds at a moment when the industry is scrambling to lock in reliable streams of cash.
The answer: More viewers are embracing new ways of getting their TV favorites. And they often do not involve watching an episode of, say, “Young Sheldon” or “The Good Place” when it first airs at a specific time and date. Some viewers would rather pay for Hulu or Netflix, and blaze through multiple episodes of “Modern Family,” “Grey’s Anatomy” or even kiddie fare like “The Thundermans.
Coming to the terms that would keep the money flowing, however, has become much more difficult. In the case of CBS and AT&T, for example, AT&T balked at a deal calling for higher prices without gaining the ability to sell its customers access to the “CBS All Access” streaming-video service. CBS, meanwhile, said its most recent deal with AT&T “is nowhere close to today’s fair market terms for CBS content – to which AT&T’s competitors have repeatedly agreed.
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