Celebrities, viral fundraisers give boost to Australia wildfire effort

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Celebrities, viral fundraisers give boost to Australia wildfire effort
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Donations pouring in as wildfires continue to devastate Australia; one fundraiser on Facebook, for example, has raised more than $26,000,000.

A Facebook spokesperson confirmed to NBC News that the fundraiser for NSW Rural Fire Service, which was started by Australian actor, writer and comedian Celeste Barber, is the largest fundraiser ever on the platform., which raised $20.77M from 536K donors, the Facebook spokesperson said in an email.

One viral fundraising campaign on Instagram by a nude model, however, was shut down for violating the platform's terms of service. “This account was disabled for violating our policies. Offering nude images is not allowed on Instagram,” a Facebook company spokesperson told NBC News via email. The efforts to raise money were also coupled with a push to raise awareness for just how much of Australia had burned during the weekslong wildfires.

One particularly viral image began to spread over the weekend. Australian artist Anthony Hearsey used satellite data from NASA to create an image showing theLet our news meet your inbox. The news and stories that matters, delivered weekday mornings.

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