Coca-Cola (CocaCola) and Disneyland Paris (DisneylandParis) launch new collaborative capsule collection to celebrate the much-loved entertainment resort’s 30th anniversary. Hit the link to read more 🔗: DisneylandParis30 highsnobiety CocaCola
have launched a new collaborative capsule collection to celebrate the much-loved entertainment resort’s 30th anniversary.
Made up of eight pieces, the limited edition ’90s-inspired apparel and accessories collection focuses onParis branding, which for the first time have been reimagined as a joint logo. The collection is available in grey, washed-red and egg-white colourways – a take on the instantly recognisable palettes of both brands.‘Highsnobiety’s in Paris’
– the fourth installation in its series of bi-annual digital exhibition, commerce and experiential programming during Paris Fashion Week Men’s SS23 season., Head of Coca-Cola Europe, said in a statement: “We’re excited by the launch of the collection with Disneyland Paris as there is a striking simplicity in two brands, both well versed in driving the cultural conversation, coming together to create real magic in a new and unexpected way.
“Coca-Cola has always been a part of the conversation around fashion and for a brand with our heritage, we’re continually innovating to find new ways of showing up in the cultural conversation to surprise the next generation of tastemakers. The ‘Classic Paris’ collection is a fun step-change and reflective of our real magic proposition, whilst still remaining true to a culturally connected audience.
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