Costco CEO's One-Word Answer to Whether He Would Raise the Price of Hot Dogs: ‘No'

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Costco CEO's One-Word Answer to Whether He Would Raise the Price of Hot Dogs: ‘No'
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Costco has raised the prices of some food court staples, including the chicken bake and its 20-ounce soda.

Costco has continued to put up strong sales, even as other retailers have spoken about consumers becoming more budget-conscious and spending more on services instead of goods. It's also avoided another recent problem for many retailers:Yet amid nearly four-decade high inflation, Costco. Earlier this month, its chicken bake jumped from $2.99 to $3.

99 and its 20-ounce soda rose by 10 cents to 69 cents. That prompted speculation that its hot dog's super low price could be due for a hike, too. The hot dog and soda combo has sold for $1.50 for decades, and was the subject of aThe article recounts a time when Jelinek approached Costco co-founder and former CEO Jim Sinegal. He told him the company was losing money over the iconic food item.

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