Having a diverse team of designers and engineers can provide a competitive edge and demonstrate a commitment to creating the best possible products for customers.
Many companies have committed to diversity and inclusion initiatives. Still, in a tight tech marketplace where multiple companies are often competing for talent, tech leaders may be asked why it’s so important that technology design and product development teams include diverse members. When a company needs to fill positions quickly, does the final makeup of the team really matter?
According to experienced tech leaders, yes, it does. Having a diverse team of designers and engineers goes beyond simply bringing “feel good” benefits—it can provide a significant competitive edge and demonstrate a clear commitment to creating the best possible products and services for customers. Below, 18 members of
discuss some of the reasons why it’s smart to strive for diversity not only among team members, but also when exploring the perspectives and situations of end users.Diversity benefits every aspect of product development. Internally, it leads to fresh perspectives and greater innovation, and externally, diverse teams design products that are accessible to a greater part of the population.
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