Disney has vastly outperformed its competitors, luring audiences to theaters in droves to see new stories and sequels to franchise titles. The studios' brand reputation, story-telling and emotional resonance has kept it at the top of the box office.
Disney's brand reputation, stellar storytelling and emotional resonance has kept it at the top of the box office.
Every other studio that released an animated feature this year tallied less than $200 million in sales at the global box office. In just the last few years, Disney has released animated stories that have featured anthropomorphic racing cars, energetic video game characters, a family of superheros trying to fit into regular society and a young boy that travels to the Land of the Dead to learn the truth about his family.Still, both the Walt Disney Animation Studios and Pixar releases all have something in common — heart.
Of course, other studios have been able to make movie magic at the box office with their animated titles. Dreamworks' "Shrek 2" is currently the third highest-grossing animated film in North America and Universal's "Minions" is the third highest grossing animated film globally. The success of the first film led to a number of sequels, although "Shrek 2" has been the most lucrative for Dreamworks.
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