Disney Plus Tops 15 Million App Downloads, Still Hasn’t Slowed Down Netflix

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Disney Plus Tops 15 Million App Downloads, Still Hasn’t Slowed Down Netflix
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Disney Plus has been going gangbusters two weeks after its debut, notwithstanding the technical issues at launch. But the strong interest in the Mouse House’s new streaming service, at this p…

Plus has ranked as the No. 1 overall free app in the U.S. on Apple’s App Store and Google Play since launch.has averaged 25.6 million sessions per day over the last week — a sign users “have been highly engaged” with the service, says Apptopia VP of insights and global alliances Adam Blacker., Amazon Prime Video and HBO have been unaffected by Disney Plus: Based on U.S. data for those apps, download and user session trends have remained consistent with trends pre-Disney Plus launch.

But it’s important to note that number of app downloads doesn’t equate to the actual number of users or subscribers — and it’s still unclear how many people are actually paying for Disney Plus.on launch day and in the weeks leading up to it. First, there’s no way to independently corroborate that. Also, Disney didn’t say how many of those are on Verizon’s one-year-free giveaway offer for unlimited wireless customers and new broadband subs.

As for the Apptopia download figures, the estimates cover only mobile apps . In addition, Disney Plus account holders can download and install multiple apps: Each account can create up to seven profiles and access up to four simultaneous streams.

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