There’s an old Walt Disney quote, a favorite of workplace morale posters and business self-help books, that goes: “You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.” These days, there are a lot of people making the Disney dream
a reality—a study of the Disneyland Resorts last year found that 27.2 million people visited the California theme park in 2016 alone, thanks to the 30,000 workers who keep the place up and running.
The case concerns an initiative called Measure L, which Anaheim voters passed in November of 2018. The ballot measure requires resort employers that received tax rebates from the city to pay their employees a $15 living wage. The new wage was supposed to go into effect Jan. 1, 2019, and increase by one dollar each year until Jan. 1, 2022. By 2023, the code states, the wage increases would change to reflect rising costs of living.
When Measure L was first drafted, Disneyland Resort fell squarely among the employers it would affect. At the time, Disney had two deals with the City of Anaheim which would have qualified them for the living wage law: a $267 million tax rebate to build an additional luxury hotel; and a 30-year entertainment tax break in exchange for investing $1 billion into their existing resorts.
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