The new e-commerce site scours the globe to find products that are out to genuinely save the earth and its people.
“Some of the brands I work with specifically have requirements. Other ones I work with don’t,” said Tolkan-Doyle. “It doesn’t necessarily mean [the brand is] any less clean or sustainable.”
That’s why Tolkan-Doyle looks for brands that are “super clear and honest on how they source their ingredients” instead of simply looking for a labeled certification. “It’s not an easy thing to trace,” she added. “That’s where travel comes in. Being able to go directly to the source and see with your own eyes how they’re working is super important.”
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