Elle Woods has shaped fashion for 20 years now. More on why Legally Blonde stands the test of time as a fashion film
, just as a general thing in the universe,” she says. “I love the Ariana Grande video. That to me was the biggest tribute because that felt to me in the spirit of [Elle], and also the bend-and-snap is such an iconic part. There’s so much iconography in that movie that is not specifically to do with the clothes. It just all worked as a massive part of the jigsaw puzzle.”
De Rakoff still gets emails from people asking about the iconic Elle Woods pink sequined bikini that she wore in her video submission to Harvard Law School. Much to fans’ disappointment, though, De Rakoff doesn’t remember all that much about how that particular look came together. Costume designing back in 2001 was different than it is now. Scrappier and less online. De Rakoff described tracking things down via old school beginning-of-the-internet Google searches and cold phone calls.
“At that point I shopped everything myself, whether I thrifted it, whether I begged it from a showroom in New York, whether I just purchased it from the stores, whether it was vintage, whether I rented it from a possible house, every single piece of clothing in that movie passed through my hands to get on screen,” De Rakoff told. “Which is why I can’t remember.” The historians and archival enthusiasts would call it a shame that those precious details were lost in the logistics.
“A lot of the stuff [Reese Witherspoon wore] was vintage, a lot of the stuff was found. And with that, we created Elle Woods,” De Rakoff says. “There were little things that I did, like the Bottega bags and the scarf that was tied on the bag. No one else had done that at the time, so there were these things that became trends that you could pick up on if you were looking for it.”
These days, style is influenced less and less by film and TV and more by the far more prolific social media. And that drastically changes the landscape of who has the power to influence style and trend. For better or for worse, De Rakoff citesas some of the last movies and shows that have had that kind of culture-defining impact on fashion. And of course, put a fantasy filter on real life that wasn’t yet so easily available to us.
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