Elon Musk has unveiled a new “X” logo to replace Twitter’s famous blue bird as he follows through with a major rebranding of the social media platform he bought for $44 billion last year. Here's what to know:
and chose one, which he described as minimalist Art Deco, saying it “certainly will be refined.” He replaced his own Twitter icon with a white X on a black background and posted a picture of the design projected on Twitter’s San Francisco headquarters.
NBC Bay Area’s business and tech reporter Scott Budman has a closer look at Elon Musk’s rebranding of Twitter.“I can’t say I’m surprised, but I think it’s a very selfish decision,” said Hannah Thoreson of Baltimore, Maryland, who’s used Twitter since 2009 for work and personal posts. Changing all this costs time and money, she added, not to mention the confusion that comes with a previously unknown brand name.
Change continues at Elon Musk's Twitter with a major rebranding for the platform made official overnight by the owner's tweet and a projected "X" on the side of the company's San Francisco headquarters. Ginger Conejero Saab reports.
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