Twitter Inc removed a feature in the past few days that promoted suicide prevention hotlines and other safety resources to users looking up certain content, according to two people familiar with the matter who said it was ordered by new owner Elon Musk.
After publication of this story, Twitter head of trust and safety Ella Irwin told Reuters in an email that "we have been fixing and revamping our prompts. They were just temporarily removed while we do that."The removal of the feature, known as #ThereIsHelp, had not been previously reported.
In her email, Twitter's Irwin said, "Google does really well with these in their search results and are actually mirroring some of their approach with the changes we are making." Even if it was only temporarily removed to make way for improvements, "normally you would be working on it in parallel, not removing it," she said.
Damar Juniarto, executive director at Twitter partner Southeast Asia Freedom of Expression Network, tweeted on Friday about the missing feature and said "stupid actions" by the social media service could lead his organization to abandon it. Alex Goldenberg, lead intelligence analyst at the non-profit Network Contagion Research Institute, said prompts that had shown in search results just days ago were no longer visible by Thursday.
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