This top list of valuable brands includes Apple, Google and Amazon, but not Facebook.
Daniel Binns, Interbrand's New York CEO, told CNBC's "Squawk Box" Thursday morning that Facebook's departure had to do with privacy and security driving consumer choice. Facebook first entered the Best Global Brands report in 2012 at #69, and peaked in 2017 at #8, the company said in a release. Facebook sits at #14 on the 2019 list.
"They've obviously had a tough year," Binns said. "Something like an Apple has done a really great job of doubling down on [privacy], as has Microsoft." Facebook continues to grapple with its privacy practices and scrutiny over how it uses consumers' personal data. It's also the
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