Facebook is introducing a 'confirmed organization' label for U.S. political advertisers who show government-issued credentials to demonstrate their legitimacy.
Facebook is tightening its political ad rules in the United States, it said on Wednesday, requiring new disclosures for its site and photo-sharing platform Instagram ahead of the U.S. presidential election in November 2020.
Since May 2018, Facebook has required political advertisers in the United States to put a"paid for by" disclaimer on their ads. But the company said some had used misleading disclaimers or tried to register as organizations which did not exist. Paid Facebook ads have become a major tool for political campaigns and other organizations to target voters.
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