Juul Labs has wrongfully marketed its electronic cigarettes and liquids as being safer than traditional cigarettes, the U.S. Food and Drug Administration said
Juul Labs Inc. made unauthorized claims to children that its electronic cigarettes were safer than traditional cigarettes, the Food and Drug Administration said.
In two letters to the startup on Monday, the agency wrote that it was troubled by Juul’s marketing and outreach practices. It cited testimony from a July Congressional hearing describing a presentation to children in a school where a Juul representative described the company’s e-cigarettes as “totally safe.”
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