The International Fur Federation’s fur traceability standard Furmark, is taking its retail conquests to new heights.
IFF’s chief executive officer Mark Oaten maintains optimism amid the uncertainty.
“Amongst all the uncertainty and hardships we’ve faced, with the pandemic, the sanctions in Russia, and the multiple lockdowns throughout China, much like many other industries, the fur industry has certainly operated in ebbs and flows. However, behind the scenes, the people of this industry have shown incredible resilience, and have come together in a way that can only incite optimism and excitement,” he said. “One thing is certain; the Furmark system has shaken up the game.
The nonprofit represents a mass of industry power, with its membership boasting combined revenues of more than $750 billion. The SAC said the appointments will bolster the leadership team as the organization continues to lead the industry toward a shared vision ofthat is based on a joint multistakeholder approach for measuring, improving and sharing performance.
Green will oversee all communications and marketing activities while York will work closely with the leadership team and board to provide strategic support and synergy within the organization. Their appointments further support the SAC’s 2022 annual meeting themed “Collective Action on Common Ground” which will take place in Singapore Nov. 1 to 2.
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