By retaining groups of four teams instead of moving to three, FIFA has created a 104-game schedule that will last nearly six weeks in June-July in the United States, Canada and Mexico.
The expanded World Cup in North America got even more supersized on Tuesday.
Adding about 1.5 million more tickets will also further fuel FIFA’s expected record revenue of at least $11 billion through 2026 from a tournament that will rely on using high-revenue NFL stadiums. The new World Cup format will have 12 groups of four teams instead of 16 groups of three, the plan chosen in 2017. Both options were to go to a 32-team knockout round.
After Infantino was elected FIFA president to succeed Sepp Blatter, one of his first big strategic wins was adding 16 teams to the World Cup. Infantino persuaded FIFA colleagues that a 48-team tournament — with Africa and Asia getting more of the extra places than Europe — would fuel interest and drive development in countries that rarely or never qualified to play on the biggest stage.
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