Companies say Elon Musk's plan to charge $1,000 for month for Twitter checkmarks is 'outlandish' and makes them 'meaningless'
But for accounts signed up to Twitter Verified Organizations, the cost is much steeper. For $1,000 a month, businesses, non-profits, and government institutions will receive either a blue, gold, or grey checkmark. It'll cost them an extra $50 a month, plus any applicable tax, for additional affiliated business accounts in the US, Twitter says.
William LeGate, cofounder of Pillow-Fight, told Insider the $1,000-a-month charge was"outlandish" and"meaningless." He said the bedding firm wouldn't miss being verified because the blue checkmark didn't offer a noticeable boost in engagement. "Blue checks will be overtaken by trolls & imposters starting April 1st. People will begin associating blue checkmarks with scammers, vile trolls, and Musk sycophants," he said.at Musk and said"verification is your cost to bear, NOT your users." BitMEX added that paying for verification for all of its users was expensive, but the firm was"cool" with it. The platform didn't reply to Insider's request for comment.
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