The new German store is the first in Europe, outside of Dior's Paris flagship, to have a 'toile' wall of garments.
has set down roots in the German city of Hamburg. The French label quietly opened the doors to its first store in one of Europe’s wealthiest cities on Friday, with the official opening ceremony to follow next week.
The 5,380-square-foot boutique sits in the middle of Hamburg’s luxury shopping district, which is basically a small central city island in the middle of several of the harbor city’s canals. Retail space in the area is much sought after and after decades of add-ons, the whole building at Neuer Wall 30 was remodeled in 2003. As is typical for this shopping district, the building has both a street side and a canal side. In fact, customers will be able to shop with a view of the water through the large back windows.
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