Instead of just giving aid to kids with disabilities as is its task, a Florida agency spent hundreds of thousands on hiring a PR firm.
. The news outlets were in the midst of uncovering a “no, no, no culture” from the agency, one parent told reporters.
That parent, Dan Bookhout, said that he constantly had to fight NICA for aid – so it was suspicious when the agency suddenly offered him a $30,000 device that would help his 5-year-old daughter walk. The agency also asked Bookhout to help promote the device to other parents. That offer appears to have been part of a strategy recommended by the PR firm Sachs Media. While NICA rejected requests for wheelchairs and other aid for people with disabilities, it solicited Sachs to help the agency get out ahead of reporting on its alleged corruption.has been conducting an investigation into NICA for several months, submitting numerous requests for public records and interviews,” Sachs executive Ryan Cohn wrote in an email to NICA in late 2019.
After offering the device to Bookhout, the PR firm placed two stories in a local newspaper, praising the agency and its offer to buy devices to help children walk. The agency also offered contact information for parents in the program to the firm, despite having previously withheld that information from parents who sought to form a community around taking care of children with disabilities..
Other investigations into the agency have come to a similar conclusion: ultimately, it appears that NICA’s priority isn’t distributing the assistance that parents were promised, but instead ensuring that it can continue to withhold aid.since the agency’s founding in 1988, it has spent around $18 million on lawyers and lobbyists, often with the aim of engineering methods to decrease aid. They paid one pediatric neurologist $1.
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