French confectioner fights to save Christmas from the Brexit Grinch

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French confectioner fights to save Christmas from the Brexit Grinch
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This 130-year-old confectioner finds itself at the sharp end of a rush by British retailers to stockpile ahead of Christmas, with a Brexit deal between the UK and EU still elusive barely two weeks before an Oct. 31 deadline

CLERMONT FERRAND, France - In the shadow of the Massif Central’s extinct volcanoes, the production line at French glacé-fruit producer Cruzilles is working flat out to meet a glut of advanced orders from its number one export market: Britain.

Chief Executive Roland Gibert, who counts London’s up-market department store Fortnum & Mason among his British buyers, has hired extra staff to meet the unexpected spike in deliveries for its candied fruits, glazed chestnuts and fruit jellies. Tight deadlines have meant unforeseen night shifts, stretching costs further. The alternative, though, is to risk losing contracts that have helped Gibert double the company’s exports since he bought it a decade ago.

No deal would mean an end to frictionless trade between Britain and the EU, the world’s largest free trade bloc, with the arrival of customs checks threatening to shatter just-in-time supply chains, clog ports and delay deliveries.[nL5N26W4QR]A survey by the Chartered Institute of Procurement and Supply showed one in five British businesses are importing Christmas stock early to avoid possible border disruption.

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