It’s going to be a really rich week for Disney’s Frozen 2, so, exhibitors expect a lot of popcorn sales. Let’s start with the build of it all: Pic’s official weekend came in…
should fill the bill for guys and older moviegoers. The pic already bagged $2M from 936 theaters over Friday and Saturday night previews. What’s notable about that is that most paid previews of late are boosted by Fandango, Atom Tickets or Amazon marketing. was an organic push by major and regional exhibition partners. Previews start again tomorrow night at 7PM.
Pic, booked at 3,300 locations, cost $40M before digital print and advertising costs. is also breaking out in nine offshore territories including United Kingdom, Australia, France, New Zealand, South Africa and Benelux.starring Daniel Kaluuya and Jodie Turner-Smith about a couple’s first date that’s thrown into disarray when a cop pulls them over. The pic, financed by Makeready for around $17M is looking to grossover 5 days. RT score is at 85% fresh.
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