.OriginalFunko is teaming up with warnerbros to release an NFT tied to DCComics’ “The Brave and the Bold,” with a physical and digital component sold through Walmart. camlearnscrypto reports
Pop culture retail brand Funko is taking another step into the crypto space, teaming up with Warner Brothers to offer a physical and digital comic book collectible exclusively through retail giant Walmart.
The “phygital” bundle includes a comic book cover from DC’s “The Brave and the Bold,” in both printed form and as aFunko’s aim is to “marry the two worlds” of physical and digital collecting, CEO Andrew Perlmutter said in an interview.
“We think this is a great opportunity to test out what this could look like with retailers, and if we wanted to expand our NFT business to physical retailers as well as digital,” Perlmutter told CoinDesk.
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