G-Star Raw (GStarRAW) unveils new capsule collection ‘Raw Denim’ Hit the link to read more 🔗: GStarRaw RawDenim
has launched a new capsule collection called ‘Raw Denim’. Inspired by the ageing process of denim clothing, each piece embraces the wear and tear process. Equipped with a lifetime warranty and the promise of repairs, Raw Denim is all about sustainable, responsible fashion andAccording to the Waste and Resources Action Programme, our overconsumption of fashion is seeing 350,000 tonnes of clothes reach landfill each year.
Designed to rejoice in imperfection – the inevitable wrinkles, scuffs, fades, and scuffs – Raw Denim proposes a new initiative for sustainable denim. Made without the typical chemical production process, each piece is constructed from the purest form of made to last ‘raw’ denim. This lack of material treatment means that that the fabric is free to organically age, shaping to the body and showing signs of subtle fading over time. For our perfection-obsessed consumer culture, this may sound alien.
Beyond the evident wins for the environment, the distinctive angle on the G-Star Raw Denim collection is its inbuilt individualism. As each piece ages, it will become unique to its wearer. We pay good money for the ‘lived in’ aesthetic, either buying new distressed look pieces or shopping vintage, but there’s something special about achieving this look authentically.
The repetitive game of denim hide-and-seek is both damaging to the planet and boring. Finding the ideal fit, wash and price tag for denim pieces is a time-consuming rubric: in fact, in a recent survey undertaken by 2,000 women, 46% said that denim is the most difficult item to buy. Naturally, it is annoying when your favourite pair of carefully scouted jeans begin to show signs of wear.
México Últimas Noticias, México Titulares
Similar News:También puedes leer noticias similares a ésta que hemos recopilado de otras fuentes de noticias.
‘Day Shift’ Star Natasha Liu Bordizzo Is Living Her ‘Star Wars’ Dream as Sabine WrenThe actor was in full vampire mode on the set of her new Netflix movie when she received a surprise offer to join 'Ahsoka.'
Leer más »
Mesmerizing new James Webb telescope photo shows a strange spiral galaxyThe space community has processed raw data from the James Webb space telescope into a mesmerizing view of the Great Barred Spiral Galaxy.
Leer más »
Volkswagen and Mercedes line up tariff-friendly battery supplies in deals with CanadaAutomakers have sealed agreements with Canada to secure access to raw materials such as nickel, cobalt and lithium for battery production.
Leer más »
Indonesia Wants To Be A Manufacturing Super PowerIndonesia wants to be more than a supplier of raw materials to the world. It wants the world to build products within its borders.
Leer más »
Skateboarding TikTok star Nathan Apodaca makes acting debut on 'Reservation Dogs'Nathan Apodaca went viral on TikTok for a video of himself skateboarding while downing a jug of cranberry juice. Now he's turned his internet fame into a new career with a guest role on 'Reservation Dogs.'
Leer más »
Andor Star Teases The Return Of Alan Tudyk’s K-2SO For Season 2Andor star Diego Luna teases that Alan Tudyk’s droid K-2SO will appear in season 2 since the series is approaching the start of RogueOneAStarWarsStory.
Leer más »