Giambattista Valli skips the runway for floral fashion foray

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Known for his ultra-feminine, silhouette-driven gowns, Italian couturier Giambattista Valli shook up Haute Couture fashion week in Paris with a botanic-inspired collection displayed not on models, but on mannequins

PARIS - Known for his ultra-feminine, silhouette-driven gowns, couturier Giambattista Valli shook up Haute Couture fashion week in Paris on Monday with a botanic-inspired collection displayed not on models, but on mannequins.

In the place of a traditional runway show, his Maison Valli brand showcased the designer’s romantic, breezy looks in a multi-room exhibit attended by guests including Vogue editor-in-chief Anna Wintour.“I wanted the people finally to look at... the artwork of making Haute Couture — and not from far and not in movement,” Valli said, emphasizing the private moment afforded by personal inspection of each piece.

In its initial run, the collection featured less expensive takes on Valli’s signature tulle ensembles as well as gemstone-encrusted accessories, with prices for a dress ranging between $299 and $649.

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