The Packers have committed to spending more than $1 million and raising another $4 million-plus from partner organizations to generate a total of $5.5 million.
Sen. Rob Cowles of Green Bay and Rep. David Steffen of Howard, a Green Bay suburb, submitted a motion to the Legislature’s Joint Finance Committee that same day seeking a $2 million grant for Experience Greater Green Bay, a group that promotes tourism in the Green Bay area. Cowles and Steffen are both Republicans.
They said the draft will cost the Packers $7.5 million and that the team expects to lose money on the event. The Packers have committed to spending more than $1 million and raising another $4 million-plus from partner organizations to generate a total of $5.5 million, they said. “There will be directly measurable results, such as state sales tax and local room tax revenues, and indirect results, such as increased tourism revenue long-term based on the increased exposure of what Wisconsin has to offer to visitors during the draft coverage,” they wrote.
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