Gucci's Hollywood birthday & Balenciaga's new campaign: What's in Fashion?

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Gucci's Hollywood birthday & Balenciaga's new campaign: What's in Fashion?
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Your one-stop-shop for this week’s fashion news to know.

. Working within the conceptual framework of what she describes as “experimental normality”, her work oscillates between poles of minimalism and maximalism, and “the notion of being anonymous, while broadcasting loudly and everywhere”, with a sustainable making ethos firmly at its core. Sounds fab, right? Fresh off the launch of herHi Sia! Tell us a bit about yourself, and what draws you to fashion as an expressive means.

I tend to visualise a filmic character and her surroundings when building my collections. This is a tale of a woman with a lot of secrets and her homecoming from a long journey. Cars come driving down the dirt roads entering the town. There is a sense of excitement and reservation. Did she find what she was looking for on her journey. What stories does she have to tell?

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