.HM is launching a 70-piece global collection with Indian designer Sabyasachi.
NEW DELHI — It’s time to hear the Bengal tiger roar: Indian designer Sabyasachi is collaborating with Swedish retailer H&M on the global launch of a collection that will be released Thursday.
H&M designer collaborations have become legendary since the first one with Karl Lagerfeld in 2004, and have also included Roberto Cavalli, Balmain, Comme des Garçons, Versace, Moschino, Giambattista Valli and more. Maria Gemzell, head of new development at H&M, said shoppers now value the use of homegrown crafts and textiles more than ever.
A look from the new Sabyasachi collection for H&M, which goes on sale worldwide on Thursday. Courtesy To that end, he said his collection was about the “basics punctuated with a few luxury essentials so that whichever part of the world you are in, you’ll always look well dressed and you’ll always fit in.”“When H&M asked me if there is anything more I would like to put in the collection, I said, ‘Yes, I want to put a sari in the collection.
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