Shampoos and shower gels contain up to 95% water. A lot of other products also are mostly water. But consumers and manufacturers are rethinking that.
Manufacturers, spurred in part by sustainability concerns, are removing the water in shampoos and lotions, and selling them as powders
Taking the water out of water-heavy products not only saves on shipping and packaging, it also eliminates the need for various preservatives and stabilizers.Anyone who has strolled the hair- and skin-care aisles of their local drugstore knows there are a bewildering array of products. One colorful bottle after another promises to make you look, feel and smell terrific.
In fact, shampoos and shower gels contain up to 95% water. Lotions aren’t far behind with up to 90% water, and creams can have 60% to 80% water.
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