Both companies say Helium’s marketing is inaccurate.
, had been misleading people about the companies it works with. Helium advertises on its homepage that Lime, the mobility company behind those electric scooters and bikes, uses its crypto-powered mesh wireless network. The company, however, toldthat it hasn’t had a relationship with the company since 2019, and that it had only ever initial testing with Helium’s tech.
Now, Salesforce, whose logo appeared on Helium’s website right next to Lime’s, says that it also doesn’t use the technology. “Helium is not a Salesforce partner,” Salesforce spokesperson Ashley Eliasoph toldin an email. When I followed up to ask about the graphic below, which appeared on Helium’s website, Eliasoph said that “it is not accurate.”
Helium’s website still listed Lime and Salesforce as customers hours after Mashable’s report released. Sometime between 4:35 PM ET and 5:30 PM ET, Lime and Salesforce’s logos were removed from Helium’s home page.sent an email to Helium asking about its relationship with Salesforce at 4:48PM ET, which the company hasn’t responded to at the time of this writing.Unlike many crypto projects, it’s actually relatively easy to understand Helium’s core pitch .
In short, it’s a sort of decentralized mesh network, where the individuals running the nodes are able to profit from providing their data. The economics supposedly works because companies or individuals pay to use Helium’s network instead of, say, cellular data.On average, they spent $400-800 to buy a hotspot. They were expecting $100/month, enough to recoup their costs and enjoy passive income.
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