Kylie is giving 2015 vibes and suddenly we’re reaching for the blue hair dye again.
Thanks to Kylie’s huge following, the kits were a complete phenomenon, with each drop proving more coveted than the next. And to make the sell-out launches all the more fascinating, Kylie managed to do all of this without any traditional advertising.
Even after causing a complete frenzy with her long-awaited return to social media, Kylie’s approach to public life didn’t quite make the same comeback.Since becoming a mom, Kylie has opted for a more private life. Her public appearances and cameos onbecame less and less frequent. She expressed far less personality on Instagram, posing for carefully curated selfies and focusing more on entrepreneurial ventures including off-shoot brands: Kylie Skin, Kylie Baby, and Kylie Swim.
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